Reviews of BMW Zentrum (Museum)

Kim Blanchet

Had a great time learning about facility on tour as well as checking out the small museum. Friendly people and cool cars... What more could you ask for!

Roger Fredricks

So cool to see all the different years of BMW history. Lots of fun for any car folks especially a BMW fan such as myself.

Thomas Dalton

Tells about the story of BMW and has cars on display. Also has a beer area and deli along with a shop to purchase items.

Simon Katan

Very nice BMW local production museum. The only problem is for the factory tour you have to book days in advance. Therefore if you are planning to be in the area make your reservation way ahead before you'll come.

Greg Gelatka

5 star place for BMW enthusiasts .

Ahmed Elgerbi

It's great that it takes only 32hours to produce a car after placing your order.

Holly Day

This place is awesome! Very interesting museum. If you are fortunate enough to get a factory tour with Sheryl, you won't be disappointed. The Germans could teach us quite a bit about running a "green" manufacturing plant. Can't take photos in the plant, but you can at the museum.

Attila Jaszai

A very nice place to spend some quality time if you are a car nut ,has a little BMW store inside tucked away with some nice goodies, recommend it especially if you take the factory your which we did . Very high tech manufacturing with some serious numbers like for instance 1.2 million square feet of floor space and 10 thousand workers supported by 20 thousand suppliers working like some busy bees making all the X3-X4-X5-X6 and soon the new X7 seven cars for the entire planet amazing

troy Simon

It's a great place for BMW gears

Heather Odd

Wow wow wow A shining example of how manufacturing brings the community, history and the workplace together. Free to attend, self guided tours allows you to get up close and personal with what BMW Spartanburg makes and gives you a really good idea of the the BMW ideology. We truly had an amazing time. Immaculate surroundings, friendly caring staff and a warm atmosphere makes this the perfect "go to" for employees that want to give the family a fun day out, or even future BMW owners an idea of how their "baby" came to be.

Kim Dahl

We visited the museum after taking a tour of the manufacturing plant to watch how the X3 is built. The tour was excellent and very interesting! The museum has some beautiful vehicles over many years and is worth a visit.

David Sauer

Nice car exhibits. Nice items in the gift shop.

Grace

Beautiful museum. Nice shop inside. I did notice there were not many BMWs in the Employee parking lot

Candess Winkler

A great experience on seeing how they assembly BMW vehicles. Worth the tour

Joerg Werner

Nice place, smaller than I expected. Also has food and a gift shop

Yu-Hsien Ho

What a great tour. Did the 2 hour tour where they took us to body shop and assembly line. This plant pumps out 1400 vehicles a day. The sheer size and production is incredible. The tour guides were knowledgeable and the whole manufacturing process is explained in great detail. Ben was our guide and he was pretty great. Makes me want to buy a BMW as soon as I can afford it.

Jan Svoboda

It is nice and free. There are some nice cars and couple motorcycles in there but with all the cool cars BMW had made, they could make the experience much better. Good to stop by if you are driving by. Not worth a special trip. But when you are done there, drive about a mile up the road and check out the customer delivery and driving experience track.

Stefan Gränicher

The outside scenery is quite something, otherwise if you don't do a tour, there's really not much to see... Also -1 Star because I tried for at least two weeks to reach them for a tour-reservation but no reaction to this day. So we just visited the small exhibition of cars... They are transferring the reservation to an online platform, so this will probably better in the future.

Susan Baird

Very small. Need to plan ahead and make a reservation for an assembly tour.

David C

Tour of the manufacturing facility was very cool and only $10. Highly recommend!

Kurt Karakasch

very interesting place for car enthusiasts, beautiful cars waiting to be seen from many years ago and current produced cars in the heart of South Carolina.

Xiomara Irizarry

They have started their factory tours again and they are better than before. You go by van, with headsets explaining the manufacturing process. Really recommended. Children 12+ only.

Ian Brockman

This is a historical museum displaying all kinds of cool BMWs. It is free and an easy thing to do if you are in the area or need a break from traveling. They have a nice sandwich counter, so you can grab lunch and a beer. There is also a show where you can buy BMW swag.

andrew schmidt

Loved it amazing vehicles to look at

Ken O

Small representation of BMW history and vehicles. Friendly staff, great gift shop and make sure you grab a cappuccino at the cafe. Geraldine will greet you with a smile and great service.

Cary Gant

Nice to drop in to see, but not a lot of exhibits or things to interest. May be comparing too much to the simply excellent Zentrum in Munich. Lacks focus or direction.

Teri Ratliff

You can come n tour the facility.

Glenda Rice

Great place to work! Fast paced and steady work environment. Blessed to be apart of it.

WHD

Fantastic!!! Free with a nice gift shop. LOVE all the vintage classics they have on display and of course the new vehicles are gorgeous!

Tonycool 101

Really cool cars and motorcycles

Marlies Hug

Great to see all the old and new BMW's. Worth a visit for any car lover !!

Jimmy Bohn

It was a great experience will be back. Great Great Great.

Stephen Masek

The strudel was top quality and the service nice at the cafe. They have some interesting cars on display. The grounds are nice. Too bad the factory tours were sold out, but we could not make advance reservations.

Mary Frank

Helpful staff ..self guided tours .new building beautiful cafe gift shop . The cars speak for them selves. Amazing

Rajib Sarkar

Awesome experienc. Don't use Google maps for navigation. Use the direction provided by BMW

S iPartIt

Great place to see a small set of cars. Great gift shop. However, the gift shop does not give a discount for BMW CCA members like the gift shop at the Performance Driving Center. But the gift shop here does have a larger variety of items.

Alan Stopko

Great tour of BMW plant. 900 robots making body. Friendly staff who are very knowledgeable. Lots of walking 2+ miles. No pictures. Make sure you get your free cookie af Cafe.

Stephen Pstrak

A Bucket List destination. I recommend making a reservation for a behind-the-scenes production tour.

John Stranzl

I was there 3-4 years ago before they did it. It was much more museum-like. Now it looks like a car dealership. VERY disappointing this time.

Anthony-RaHeem McNeil

This museum is on the property of BMW Manufacturing Company.

Melissa

The tours are run like a well-oiled machine. #Germanefficiency. No cameras, mobile devices, and wearable tech (i.e. smart watches) are allowed. When I visited, the gift store had a great sale on. I liked that your tour ticket gives you a treat from the cafe afterwards. Washrooms are super clean and fancy.

Mike S

Love the BMW;^D

Ramona Torres

It's not a large museum but it has great cars and motorcycles. It's very well organized.

Kindel Dawkins

Great place to work.

Stephen Norton

great place to visit if u like bmw

christopher1464

Got a job the works at BMW . But the museum of the BMW cars that I saw beautiful cars.

Paul Muri

Fun tour of a large BMW factory and showroom. Cameras were not allowed in the factory.

Chris Scotti

Awesome museum, but bummed the tour was not open to anyone under 12. I had a disappointing ten-year-old. That said, I am ready to get high because it was not even supposed to be open on a Saturday!

Marcus Canter

Attended an event here and enjoyed seeing the collection of BMW cars both New and old and all simply marvelous.

Heather Altman

Good place to work

Abby Russell

Very cool they have this.

Shawnn Lushia

Loved it!! A must see if you're a fan of cars.

Andy Hart

If you visit here, you definitely must take the two hour tour in order to get the whole experience. It’s worth doing one time to get an inside look at how an automobile manufacturing plant works. Very interesting!

Kenneth Arroyo

Very interesting and well worth visiting.

Jamie Schreiner

Great place to learn about BMW.

Anthony Davila

Too cool must see.

Pat Speake

Incredible Manufacturing Facility- Great Plant Tour. We went with our Newcomers group. 15 of us. The Zentrum folks were great to work with setting up the tour, and very accommodating when some of our members couldn't make it. We did the one hour tour and it was excellent. Our tour guide, Ed, was extremely knowledgeable on all aspects of the plant. And a nice guy to boot. The factory itself was amazing. I've toured some very impressive facilities, including Boeing in Everett, and I'd rank BMW Spartanburg at the top of the list. If you're in the Upstate SC area, make a reservation and tour this plant, you'll be glad you did!

Paula Shepherd

Wow, what a fascinating experience. Just walking around at my own pace and the shopping in gift shop. So many items to choose from. The cars are amazingly beautiful.

Austin Plitt

This was just awesome! Old cars that define generations of BMW, and the new cars that are paving the way forward. You'll get to tour yourself, or go on guided, and explore history of BMW. Definitely worth a stop when passing by, if even for a few minutes.

hernan d Mondragon

Beautiful BMW cars there! Kind of a small place but very enjoyable

Joffre Swait

Super friendly staff. Great facility, coffee shop is great, it's a great place to relax. I'm there pretty often, and I see that lots of folks like to stop from the freeway. So a great rest stop. Gas stations and fast food joints at same exit.

Stacey Guyton

Very nice and a well kept introduction to BMW

Jason Bessire

Absolutely positively outstanding tour and I must place visit if you're down in that area

Lavelle Adams

It's where I work

Lisa Mata

Very nice! Came too late to do tour, will be back

K Lego

We only did the 1 hour tour, but it was very informative. Our guide Olivia was awesome and made the experience better

Zachary Alam

If you’re in the area of either Greenville, SC or Spartanburg, SC, then this is a great place for you to visit. I highly recommend visiting the BMW Zentrum if you like cars, as this museum has some of the most famous cars the BMW has ever produced. It has four displays, with one being their M series (their performance line), another one being their i series (their electric line), the third one being a collection of their most famous cars dating back to the early twentieth century, and the last being a showcase of all of their X series models (X3, X4, X5, X6, and X7). The X series is what the factory located right beside the museum produces. Moving on, besides getting to see a couple vehicles, you can purchase a factory tour to see how the cars are produced. The 1 hour tour shows guests the plant’s assembly line, while the 2 hour tour shows the assembly line and the body shop.

James Melendez

Very well thought out and very informative. I'd expect nothing else from BMW.

Michael Griffith

Not much to see here except some very overpriced cars. I was expecting more information about the history of BMW and modern car-making technology.

Cliff Lathem

Very nice place if you are a bmw fan lot of history

Joe Mullaney

The history and future of the Ultimate Driving Machines. Very impressive and a must see. Nice selection and ambiance of beer as well.

Virginia Hildreth

The museum itself is not very extensive. The best part is the display of historic cars. The one that all of the first Team 10 members signed is especially cool! The bathrooms are clean and well-stocked. The Cafe's offerings are lackluster, but no one goes there for the food haha. Take the longer version of the tour and you'll get to see much more about BMW. It's awesome seeing all of the things BMW does to keep their employees safe, like the ergonomic robotic stuff (I don't remember the actual terms). I recommend this for families with older kids since I think 12 and under aren't allowed.

Celina Marie

My family and I really enjoyed touring this Museum. If I remember correctly I think it was free for us at the time. We even bought many souvenirs from their local shop with a nice cafe. I'd love to come back sometime and try their driving school which I hear is one of the best! It was really fun to tour around and take pictures and learn more about the history of BMW and what makes them pretty special and Technical! We pretty much had the place to ourselves in early June. My pictures I'm including are few years old but they were so fun to take with the kids I wanted to share them with my positive review.

Mark Spencer

Outstanding experience!

Greg Tymms

This is where you start your BMW Factory tour from. Great place. Small museum and gift shop

Benjamin Zuehlke

Really amazing place to visit. So many applications of engineering and science. The 2 hour tour was fantastic and showed you the in depth process of the vehicle manufacturing!

Andrew McConnell

Great facility, and it only takes a few minutes to get most of the experience if you just want to stop in for a quick visit.

Veleka Fernandez

The BMW Zentrum is a very nice place. The staff are very friendly and helpful

Angela Phillips

Interesting facts

zwawe xm

Insane collection of super rare BMWs. Super friendly people

David Kammerer

Great experience. Very knowledgeable tour. I just told you I highly recommend.

Adelaide Steedley

This place rocks! The museum is fascinating (you have to book tickets online, but they were only $10), we got to sit in two new electric models, the staff was very helpful - you HAVE to arrive at least 15 minutes before the tour starts (the ticket says 30 minutes) because its a bus ride to the factory and the bus comes and goes at the appointed time because the tour is timed with the factory systems. My 15 year old son went by himself because the tour was full, but he enjoyed it and learned a lot. The guide let him contribute his knowledge, and gave him a brochure to apply for an internship there when he got to college! All the folks were wonderful, the gift shop is pricey (I guess to be expected, it is BMW), and the cafe was a bit thin on options, but it was a beautiful facility. Book early, as slots are sometimes hard to come by. A great way to spend a day.

Mac McCormick III

A small museum and gift shop at BMW's Spartanburg factory. It does a nice job of showing BMW's history, including its Motorsport history. It's actually part showroom as well, with examples of some of their current car, SUV, electric vehicle, and motorcycle models on display. If you find yourself in the Spartanburg or Greenville area, I'd definitely stop in and pay it a visit, it's just off of I-85 at SC 101.

Robert Cook

We did the one hour tour and it was fun and interesting. my only "complaint" is that it would have been great if we walked a little slow and spent more time at each stop so you could take in a bit more what was happening. Next time we'll take the two hour tour that includes the body shop. Great to overall!

Robert Fulwider

Tour was great but they keep you some distance from assembly lines. Impressive facility.

Erika Janitschek

I’m glad I stopped off at this site! I wasn’t sure what to expect but it was humongous! The museum was cool to look at and the performance school was neat. I would go back!

Austin Barnett

2nd time there. What a neat experience. Thanks BMW for making an experience like this possible

Kris Goski

Great place to spend an hour looking at bmw past and present

Catherine Ehlhardt

This is really an auto manufacturing plant tour. The Zentrum building itself has displays of current BMW offerings and a few of historic interest (we counted 5). There's a nice cafe (bottled German beers, bratwurst, pretzel, and coffees and pastries, friendly staff) and a gift shop. You assemble there for your tour. We took the one hour tour because the two hour tour books up months in advance. Our tour guide was knowledgeable and engaging, and the only negative was that the tour was too short--we needed to keep moving along when we could have happily watched things for another several minutes. It is a fascinating plant. For historic interest, I suggest the nearby (a mile away) headquarters of the BMW Car Club Of America (CCA), which has a nice display space and does temporary exhibits. We saw a fun one on the BMW 2002; about 30 vehicles with excellent explanatory labels.

Jeff B

Beautiful BMW s on display.

Richard DeMarco

Old school M3 & Z8.... need I say more?

Charlie Schwartz

So fun great place great tours

Daliah Spence

Excellent tour. All staff looked pleasant and the entire tour was well done.

Marshall Mullins

The museum was interesting. We took the one hour factory walking tour and that was very interesting too. The guides were great! The only short coming was we a little too far from the action.

Jennifer Palmer Hughes

If you love BMWs and love looking at their history of car models this is a great spot for you.

Charles Jenkins

Very good place

Bob Gohari

This is a nice museum, but it is very small. They have a selection of current cars, some recent race cars, and a handful of historic cars and motorcycles. It is tastefully designed, but very small. It won't take more than 30 minutes to view the entire museum and check out the other gift store. It is free, so should stop by if you are picking you car up here.

Laura Y

Recommend highly! Take the two hour tour and you will have a great time. Easy to get to and the tour is well planned. They take you on a bus to the different locations on the tour and they give you a headset so it is easy to hear the guide on the production floor. You get a cool magnet and a cookie at the end. Great gift shop and snack bar available too.

Julien Vannucci

A tour of the museum with some very interesting pieces followed by a visit of the assembly plant for the X3 and X4. Priceless! A facility so clean, you could eat off the floor. Amazing tour and opportunity for a unique behind the scenes access to the assembly of some impressive vehicles.

Julian Nuthmann

I love swimming in the fountain

John banning

Lots of neat cars in the zentrum.

Sherri Robertson

The tour was so much fun! I highly recommend a BMW tour!! It was informational and fun to watch various parts of the assembly line.

DAVID Lopez

I haven't had the chance to check out the actual Zentrum..... I'm just grateful for the opportunity to work there., even if just temporarily.

Just Stuff

BMW is the most awesome car. This places showcases that!

Gerardo Soriano

Great tour of the BMW X series assembly line.

Andrew Lee

Best not to mention one of the only BMW museums in the states. Initially buildings don't normally catch my attention however the museum certainly did. The outside of the museum contained magnificent fountains and wonderful gardens that really took my breath away. But the inside was even nicer with cars dating all the way back to the beginning of BMW and luxury cars and a really powerful glimpse of history. I got to see how cars were made and all the advertisements for BMW. I really enjoyed coming here and I wouldn't mind dropping by for another quick visit again later

Nole Fan

The tour was amazing! Got to see the cars put together piece by piece. Then got to see them test them.

Shahram Maleki

Very nice museum. But school tours had filled the factory tour.so someone who is actually of purchasing age was excluded.

Tony Horton

1st class theatre and show room.

Raj Alluri

Don’t miss the factory tour if you are in that region .

Keith Moody

The BMW Zentrum is a great place in and of itself, but it's even better for a meeting or special event. Even if you are not a car buff, you're going to enjoy this.

Stephen Westin

Nicely designed, with a small collection.

Doug Lord

This is a must see place. This tour is very informative and educational.

Henry

Very great tour of the plant lots of walking though.

Walter Dyal

BMW cars surround you as you walk through and see not only the history of BMW, but the future as well.

Elmore Moncrieft

I just loved the place. From my visit hopefully I can afford one of those vehicles one day! And the lady on the coffee machine is "something special"!!!

David Janowski

Very lovely museum with a professional feel that gives you a look at the ultimate driving machine and the factory in which they are made

Kevin Cleveland

A great place to stop in. Great for the whole family. Free admission. A very nice offering from BMW. There is a gift shop with plenty of "Beemerphenalia" to browse through and a couple of the latest electric offerings to sit in.

Sam Leung

We visited this BMW Zentrum while we were visiting Greenville. This place is about 30 minutes drive from Downtown Greenville South Carolina. This is the factory where they assembly all the BMW SUV for the American market. It has a few of the classic cars from BMW also.

Edem EGUEDIM

Lovely ambiance!

Jeff Golden

This really is a nice place. Very impressive.

Elaine Joseph

Very interesting shows how bmw have changed in the years, and more advance with technology

John Foret

I Love Work. Perfect. Only thing. The Bach and Mozart you have playing in the bathroom, align it with the assembly lines, productivity in the restrooms are always good, however in the assembly lines, Bach and Mozart's Frequencies and Vibrations of HyperFocus would go a long way further with the music thereof ringing through the ears of the workers you have there. Perfection in the Assembly line will fill the bathrooms anyway right?

Miles Cowan

Amazing operation!

R Lane

Awesome! Worth the trip

Yonatan YisraEL

Learn the BMW story and see it's largest manufacturing facility.

David Wilkins

very crisp hats. i got a picture wearing one of them

Bryant Matthews

Beautiful place nice people and they will take you in a tour of the plant

Lucas Beven

A must stop for any car enthusiast. They had the i8 unlocked and the gift shop had some interesting merchandise.

Pamela Sloss

Great facility! Showcasing some of the merchandise. Includes a gift shop for all your BMW gear.

Sayani Das

We had an awesome experience there. For the first time got to see the whole process of manufacturing a car, and too BMW car!

Frank Sciortino

Great place. Highly recommend the factory tour.

Melanie Wenholz

Small museum could have offered a more historical story of BMW overall, but otherwise a good stop.

k k

Awesome. Felt like I was in Stuttgart.

Chris Wrhel

Nice people, very friendly place to visit..

That Z Guy

Very good tour, very good staff. Loved seeing the BMW's after going through the front entrance. Got to sit in an i8 roadster as well, which was unexpected. The only con was the headsets would sometimes lag while the lady leading our tour was speaking, which made me take one star away. Overall, I would highly recommend this tour (I went on the 1 hour tour, there is an optional 2 hour tour on Tuesdays and Thursdays).

Zach Cooper

Book your tickets online well in advance, tours fill up quickly. Highly recommend the 2 hour tour. The process of assembling cars is so fascinating! Absolutely loved this experience. Don’t forget that you can use your ticket to get a free cookie at the cafe after your tour!

Alex Polonsky

So me sweet rides, but too small for an official BMW museum.

VaShawn Henry

Clean facility, older heritage models, and the latest models. Don't understand why they keep most of the latest models locked. Very clean and friendly staff.

JC W.

It's BMW!! Top of the line service and customer treatment.... Even though my Bimmer is an older one. They don't make a difference. BMW driver is BMW driver!! I like that!! Very helpful...

Juben Sulse

There's not much to see. A couple cool cars to see and gift shop. It's cool if it's on your route but not really worth an hour detour.

Steve Matta

Nice little collection - can't wait to tour the whole factory

Jason Buseman

They redid the layout since I had previously been here and now there are less cars to see but its still really cool because of the cars they kept.

franco lodato

Incredible heritage, amazing technology

Gio Pascua

Best car plant I have visited so far in NA.

richard stecker

Nice for as big (small) as it is.

Tonysniper Gaming

First time in there, place looks great!!

Jack Steele

Great experience, knowledgeable tour guide, incredible facility and assembly process. When will they offer tours thru the paint facility?

aneesh nabar

Of course you can look at awesome cars but I enjoy the coffee here. Personally, the coffee here is better than Startbucks!

Eric Catman

As an employee of BMW, you will be amazed at the process of how, not just any vehicle is made, but "The Ultimate Driving Machine"! The BMW Manufacturing plant is definitely something you should check out if you are in the Greater Greenville/Spartanburg area. The museum is free to walk around , but the 2 different tours (a 1 hour and a 2 hour) will cost you some money. Definitely worth it though. Parking is free. Just make sure you park in the designated Visitors parking area.

Bob Greens

Don’t work for variety because they will hold your money from you so find a different job

Justin Broomhead

Very nice, great cars, variety in gift shop, and overall very impressive

Stokes Music Studios

Very fun! You can experience a great tour of the facility show casing how things are built and see the magnitude in which things are made. A fine bit of BMW heritage is discovered upon seeing classic BMW vehicles and motorcycles. It's a great tour and the the expanding minds of our youth love to see operations like this! This is great, thanks! The Music Place

Terry Turner

It's an amazing place to visit and check out the new BMW's and their store and gift shop.

Zohaib Raza

Beautiful but small

Jesse Lawson

Huge place, but one of the best

Hayne Cope

If you're a BMW enthusiast, then you can't miss this place. BMW Spartanburg is the largest automotive exporter in the US! The Zentrum ("center") tells that story and much more about the history of this iconic brand.