Reviews of BMW of Northwest Arkansas (Car Concessionaire)

Alec Domenick

BMW of NWA has impeccable service, friendly environment, & always willing to go the extra mile to make sure their customers are satisfied & taking care of! 10/10 would recommend.

Brian Hughes

I was searching for a pre-owned vehicle and found this dealership to be very helpful in identifying options and negotiating clearly and in good faith. Nate was very helpful, and the process of working with the managers was very straightforward and pleasant. I enjoyed my experience.

Nathan Jessip

They have always taken care of me. Great location and facilities.

S B

Poor selection of used cars

Larry Blunk

I drove two hours to purchase a car here. Service from the first call was first class. I have bought a lot of cars and this was by far the best experience I have ever had. I worked with James Bullard and he was phenomenal. I wouldn't hesitate to purchase another car from him sight unseen. This car was way better than what I expected. I will be back. Thanks!

Todd Holscher

Sales process was 100% excellent... best of my life. Really good people. Service is a little more subjective but still really good. 4 out of 5 visits have been excellent. One was a little shaky... a junior person recommended an expensive repair. I know enough to get 3 opinions on big jobs and it turned out the big job MAY be needed, but there were steps to take before getting there. So overall great, but get as with any large expense get 3 point's of view.

BCEOof U

The service I have received at BMW of NWA has always been stellar. I've had my 2012 X6 since July 2014. Rich and Wayne consistently provide outstanding customer service like no other. When you purchase a luxury vehicle, you expect luxury level service and I always get top shelf service. I applaud BMW of NWA for being the best in the business. I plan to be a dedicated BMW owner for the rest of my life because of the vehicle and service from Rich and Wayne. Keep up the great work guys!

nathan jendeski

What a refreshing experience. Attentive, no pressure approach to sales and service. I have dealt with both.....and I really appreciate the courtesy and respect from each department. Professional minded atmosphere to match an immaculate showroom floor. Thank you for taking care of my M Brandon.

Michael Hiett

There are service departments, then there’s BMW of Northwest Arkansas. Kiefer and the rest of the crew took my service issue personally, handled everything promptly, and went over and above to communicate each step of the process. Good customer service is easy to come by. Excellent service, however, is more rare. So, thanks! It was a pleasure.

Kathy Schaeffer

Wonderful. I'm just a traveler who had a problem and they got me right in and back on the road in no time. Friendly, personable and professional. All of them, from a mechanic just walking by who held the door for me, my proficient and funny service tech and the parts guy. I'm so grateful. Kudos crew!!

Emily Winer

Took my car in when the check engine light came on, and the process could not have been more smooth! Brandon was great, great people at BMW! Thanks again!

Rebecca Guyll

Efficient and friendly.

Wendy Wiseman

Took my 2015 X3 in for service on Saturday. While I was there I asked to have them give me a trade-in value on mine because I was extremely interested in the loaner, X1, they gave me drive. The serviceman who took care of me, Wayne, was very helpful and went above and beyond and assured me that I would have an email, possibly that day, of the value of my car. I never received an email so I called yesterday and spoke with Sandra. She spoke with Wayne and he told her that he had given the information to the Salesman so I could be contacted. She said she was sending an email to Johnathan, the Salesman, who would be in contact with me shortly. It is now Tuesday and I have not heard a thing. All I wanted to do is find out if there was a possibility of trading in my vehicle on the loaner, but it appears that unless you walk in with cash or look like you come from money, you don't receive any respect form the sales department. At least the sales department was courteous.

Michael Johnson

I had a very enjoyable experience with them

Happy H

This BMW dealer provides us a free ev Charger, which make our Model 3 Performance able to reach Joplin. Really warm welcome even we are not buying vehicles. Kind of moved by their staff, good people, thanks! I owned a 740Li which I love it so much, and I’m very pleased to see a BMW providing great service to the public. So I suggest the local people consider this dealer and their new models. I know BMW very well, New 3, 5,x3,x5 all on new CLAR architecture, drive better and more reliable than MBenz.

Christopher Faria

Place is being remodeled, kind of a pain but people are nice

Michael Slone

Great people and great cars!

Colton Myers

Took a long time to find a salesman and was treated horribly the enitre time

Seth Morris

Great staff. Great Service

BL Choudhary

Too extensive even if you go for shall checkup otherwise all good

Senthil Palanisamy

I'm disappointed with the BMW brand and the service i was provided. The front tires of my X3 are completely worn out in just 6900 miles and i was asked to replace them for 700$. The service representatives has no answer on why the tires couldn't handle even 7000miles. The most disappointing answer is when i heard that BMW is not responsible for the tires since its a different manufacturer. "I purchased the car for BMW's brand and not for the brand of tires". And i'm still waiting for proper response from BMWofNWA. I won't return again to BMW for my next car.

vejrm01 .

If you are going to get your BMW repaired, SKIP this dealership. They charge WAY TOO MUCH for parts and labor. If you are OK with paying 3x more, then go there to get ripped off and enjoy their free water and candy snacks. I took my BMW 528i in because the right rear window regulator was broken. They estimated the cost to be $700 for parts and labor. I took it to Friend's Foreign Auto in Fayettteville - $240 for parts and labor. Your choice! Also, they are getting cheap with loaners. The loaner policy is now you cannot get a loaner unless you have purchased a car from them. (There is probably another requirement too which may be as ridiculous as the one I just mentioned.) Otherwise, they will taxi you to where you need to go. CHEAP, CHEAP, CHEAP! I thought this was a high end car dealership, not a tight-wad car company! Management is screwing up majorly and they don't know how to exceed their customers' expectations. I definitely will not go there to purchase a car. I would rather drive to Dallas than go to their dealership to buy a BMW!

kain masters

These guys were jerks to my wife so she left and now she has a brand new amg so screw you bmw

Matthew Wright

Service department is outstanding.

osamede edokpolo

Randy was and has remained a reliable salesman

Carly Arnold

The best service experience I have ever experienced at a car dealership! I am so thankful for all of the service advisors and how eager they are to listen and help me with whatever I need. Thank you BMW of NWA!

Chris

I was sold a "certified" BMW. Several months in their shop and ultimately being sent to Baron BMW to fix it was never anticipated from this purchase. Fixing the car was an uphill battle too... I was told at one point by my sales rep "that's just how its going to be and you can trade it in if you would like" or my favorite response from service "take it to another shop for a second opinion". The best parting gift I received was a buff job with the entire car scratched up and $350 out of my pocket to fix it. Dealership is non-responsive to rectify. I'm really unimpressed with the lack of knowledge from the service department and overall communication from this official BMW dealer.

Brian Frauenthal-Burkett

I spent $1900 in labor here for repairs. I provided the parts and gladly waited the weeks it took to properly install them on my car. The work itself was generally handled well but every time I picked up my 27 year old BMW there was a new scratch on it or a different part damaged in the process of working on it. Of course being an old car they were unable ( or unwilling) to locate parts when they broke them, which cost me more time on the phone locating and shipping things to get the car back where it was before they touched it. They, of course, refused responsibility for the damage when called on it - including when the car was driven over a speed bump pulling the front valance loose. At one point in time the Service manager resorted to telling me he was previously employed as an insurance fraud investigator and was unwilling to entertain the idea that anyone there had caused damage to the car. The most recent chance to keep my business was lost when I picked up the car after hours and noticed a buff-like swirl scratch in the rear fender. I immediately took pictures of it and text them to my service adviser. Upon calling them the next day I was told that they again deny and responsibility for the scratches and from this point forward told me they refused to work on the car at all. All told in 3 months I spent more than $5000 on parts and labor - paid for and replaced every part they suggested, never asked for a discount and was still treated as if I was trying to get something out of them for free every time I showed up to the dealer. I didn't have this problem in 2013 when they were servicing a 328i sport coupe still under warranty but this time around it was a maddening process. I really don't like to make poor reviews but I've made contact with everyone in control of the service department - including the tech - both in person and on the phone. The common reply is a redirection of blame such as "Well your car wasn't perfect when it arrived" and "Things happen to older cars that don't happen to new cars". These are not the answers that a paying customer should be given when inquiring about new found dings and scratches. If anyone reading this would like to buy a nice E30 sedan, let me know. This place has nearly ruined the whole BMW brand for me. I'll not be returning.

David Loveland

James is the best. He's sold us three cars now and we wouldn't want to work with anyone else!

Ken Miner

Very pleasant!

Ryan Norton

Just bought a new (CPO) 4 series from here and had a great experience. They did a great job listening to what was important to me and my concerns and guided me to the best options without applying a lot of pressure to upsell me which I hear some dealerships do. They did a great job outlining BOTH the positives and negatives of the options which made me comfortable and happy with my choice as I knew exactly what I was getting into. Their recommendations were spot on for both what to go for and what to decline and even came up with some problem solving to save me a few $100s on the tire and wheel coverage options (lots of new construction by me so tire protection is a must). Pricing was competitive (checked with family who works for BMW in NY) and service was great. Icing on the cake, they took great care of my 2 year old while going through the buying paperwork and sent him home with a toy BMW of his own. Great Job BMW of NWA and thank you!! Already drove for 1.5 hours and loved it!!

David Waller

Great buying experience-My salesman Steve was very accommodating and took care of our every need. Great group of folks to deal with, really knowledgeable and straightforward. A pleasure to do business with, would recommend them to anyone looking to drive the Ultimate Driving Machine. Thank you Steve and BMW of NWA for my "new to me" 535xi!

Mike Scott

My wife and I bought a new car at this dealership in late July. We traded in a car and they were to apply for a plate transfer which they said wouldn’t be a problem. However, two months later they couldn’t get it correct. Once it was corrected, they sent the papers to the wrong address. 3 months later we don’t have copies of the correct paperwork. Calls don’t get answered, emails as well, and emails to management are ignored. Stay away from this dealership as they are incompetent.

Roy Narine

Customer service experience was amazing. I was kept well informed and advised of the entire process. Everyone was friendly and thoughtful. They were well prepared for my arrival.

Colten Hoffman

Brought our old 2003 BMW in for service, treated us like we were purchasing a brand new one. Excellent service!

Pamela Cheryl Hon

Remarkable service on the recall

Bryan White

Largest group of liers I have ever met. Went to buy a 16 Audi A7 I wanted to pay 36k and I'd be the owner, they wanted to stick to their guns at 38k. They threatened to send to audi of little rock (which I was happy to hear because I own audi and know they have a loyalty incentive) I told them to call me if they send it of lower the price. I watch this thing go from 39,998 down to 35,999 in a month then they send it to Mazda and mazda is trying to get 37,998 for it, then 35,658, and now 33,998. All this time i hear nothing from anyone. I love how they threatened me to make a sale and now they can't get this off the lot.

Ethan Humphrey

All I had was a couple of recalls that took about an hour but they aldo washed my car and vacuumed it out

James McClain

Ask for Joe!

david tracy

Super clean Service and repair

Cody Steussy

All I can say is wow. I have purchased two cars from this dealership. I purchased a used 740iL and after 60,000 miles the transmission went out. Unlike most dealerships that would have told you, tough luck, they offered me full trade in value as if nothing was wrong. I was amazed. Jim Teeter and Kindi Stone were just amazing! I can't say enough wonderful things. In today's world, most lots are just about pushing the sales and don't worry about the service. From the 24 hour test drives, to even picking clients up at the airport when they come in, this dealership truly offers superior service, before and after the sale. Thanks and you will see me again!

Dan Iversen

Remodeling while I was there for service. You're still well taken care of.

Patrick Sbarra

Service manager Richie H has assembled an exceptional team of service professionals from knowledgeable service writers to experienced technicians. I trust these guys with more than my BMWs, and bring the family's Audi, Toyota and Italian sports cars to BMW of NWA for service, tires and accessories. When I recently purchased an M4 the service team was as enthusiastic about helping spec out the car as the sales team. These guys make owning and maintaining fine motorcars fun.

Yaj Duke

If you are buying used, forget about it. Steer clear of this place and it will save you the headache.

Fernando Martinez

Great parts department sales , great personal

Dennis Smalling

I inadvertently rated BMW lower earlier. Realized my mistake and change it. Service department was terrific and gave my wife some great advice on her car.

John Pan

Super nice dealership, better than their old location on old hwy 71 with a better selection.

Jeff Lamirand

We purchased a pre-owned BMW from this dealership and WOW! we were Very Impressed!. It was so refreshing to be cared about so much after the sale of the vehicle. Most dealerships are focused on the sale of the vehicle, BMW of Northwest Arkansas cares about the customer before, during, and most of all after the sale. Great people!Great customer service and a great business relationship all the way around, I will purchase all my vehicles from BMW of Northwest Arkansas even if those I choose are not BMW products, because they are part of the Superior Auto Group I can find any kind of car and buy it through them and I will in the future and recommend them to any and all I know looking to buy a vehicle. Thank You BMW of Northwest Arkansas Great Job! Sincerely Paula Lamirand Centerton, AR.

Mark Evanoff

Had a GREAT experience working with Alex Lawhon. He was knowledgeable and responsive. What you would expect from a BMW dealership staff member. He represents his organization well.

Paul Patel

We have bought 3 new cars from this dealer, wonderful people and service.

Vamsi Korabathina

Great hospitality!

Kevin Blaine

I have been a customer at superior for almost 10 years. I bought a 2015 i 3 here. The sales professional i talked too gave me false info on this car! My professional brought me here handed off too a bmw professional and heard the same false info on the car. After i bought it and realized it didnt do what i was told i took it back at a price. Long story short do NOT buy from these people! They are crooks and dishonest people i paid dearly and had the worst experience i ve ever had at superior. My advise is go too superior dodge in siloam springs. They are honest and shoot you straight. I really hope i have helped others in this truly terrible experience,! Thanks so much for reading and double checking on your purchase. Good luck.

Jan Orr

Excellent Service!! They completed my service appointment and completely washed and detailed my car in record time. Staff was friendly and the show room was nice and clean with coffee and a snack bar set up for Christmas! Great Place!!

Brett Boone

I live in Pennsylvania and work for Bob Fisher Chevrolet. I have been on the search of a low miles well kept BMW 135 for months. I found it here. I dealt with Randy Pegram and he was awesome. The whole experience was smooth and when I got the car it was awesome.

Lacuna Modern

Great Experience! We buy all of our vehicles from Superior! They have great prices and excellent service before and after the sale. Highly recommended!

John Dough

Unfortunately yet again another unsatisfactory job performed by another dealer owned by superior auto group. I take my vehicle in for service and two and a half weeks later I get it back and the front end is making a terrible popping noise. Come to find out the front struts were left loose, found by a very reputable dealer and qualified technicians. I wouldn't expect much more being where this dealer is located and the people who own this place. Example: I once overheard the owner of this group telling an employee how impressive his snack bar/refreshment area is and that "you can't get this anywhere". Really, SAMs club bottled water and root beer in a makeshift wine cooler, oh and let us not forget the ostentatious York peppermint patties. Maybe he has never ventured outside Arkansas or actually been to a luxury car dealer, by that I mean the luxury shouldnt begin and end with the car. Good luck patrons of Arkansas.

Pavan Bellamkonda

It was great experience working with Alex who was knowledgeable, patient, responsive and best at understanding customer needs/problems. He won't force you to buy the car which is unique experience after being to several dealerships. The best experience is even after delivering the used car, they fixed the scratch and the brake pads to my complete satisfaction. I am very happy with the manager and the salesman(Alex) at this dealership. It was wonderful experience with my car purchase here.

Yuly Trejo

Visited BMW service center. Wayne provided great customer service. Thanks.

Kevin S

I rarely ever write reviews but I recently purchased a 2009 BMW 640 from the dealership and wanted them to know how I felt. During the process everyone was extremely professional and catered to my every need. Delanie my sales consultant and Phil the sales manager were exceptional. I went into finance and it was the non aggressive selling strategy that lead me to purchase a wheel / tire and extended service protection package. A month later I brought it into the BMW Service Department for an issue. As I pulled in I was immediately greeted by Wayne and Richie in service. They immediately took care of me and placed me in a loaner vehicle while the vehicle was inspected.. A few hours later I was notified that they had found an two issues with the vehicle that needed to be fixed. I advised them that I had purchased a warranty. Little did I know that while the vehicle was being looked at they had already notified the warranty company and had the problems approved to be fixed. That made me extremely satisfied, Upon arrival to pick up my vehicle I again met with Wayne and he explained what was done in detail and that they had also had my rims fixed since there was cosmetic damage to both rear rims. This was completely covered in the wheel/tire package as well. I was even more impressed since I did not ask for them to look at the rims. I have had multiple BMW's and this is the best experience I have had in a BMW Service Center and dealership.

Greg Langham

Straight forward transaction, no surprises, competitive pricing.

Brian Mooney

I've been a customer of BMW of NWA for just over a year, now, and it's been a really mixed bag. It's hard to separate out the various aspects of a business as they are all somewhat independent of each other. As such, I'll try to break it down to three areas: sales, service, and the car itself. Sales: The sales staff is friendly, helpful, and they have treated me with respect. I still speak regularly with my salesman and think he's genuine. Don't expect to get any kind of a good deal, though. You'd do much better elsewhere. This drug them down in my mind. On the other hand, I would rate the rest of the sales experience as above average. I've done a lot of buying and selling of cars with a wide range of brands/models, including Cadillac, Infiniti, Mercedes, GMC, Chevrolet, Land Rover, etc., and post-sale experience was better than those. Combining the above average post-sale care and the below-average willingness to negotiate on price/trade-in value, and they come out around average. Rating: 3 out of 5 Service: Unfortunately, I've worked extensively with the service department and know several of them by name, and they me. Though the service managers have always been hard working and courteous, trying to make things right as best they can, you get a definite sense that they have no real authority to do anything. They are simply there to handle basic service and to serve as a buffer between the customer and management. To their credit, they do try to "make it right," but they have almost no ability to do so. One of those A for effort, D for results affairs. The few times I've dealt with their boss, I was left feeling like I was a nuisance. He has an amazing gift to make you feel like you've done something wrong just by being in his service department. If his goal is to make you uncomfortable asking how they plan to correct the situation, he is succeeding. I almost feel like I need to apologize for bothering him. If you're looking for friendly, genuinely concerned management, look elsewhere. Add to this the fact that the mechanics don't seem to be particularly competent, often forgetting basic service items like topping off windshield washer fluid, and the fact that they frequently have to repair their own repairs to finally make it right, and I've begun to doubt them quite a bit. Every time I bring my car in, I dread finding out what else is wrong and how many more weeks I'm going to be without my car. No matter what is going wrong with the car, even it is fine, they always find some way to make it worse. It's typically not their direct fault, just a comedy of errors. Rating: 1 out of 5 The Car: I knew I was taking a major risk purchasing a BMW. They are notoriously unreliable as a brand. Yet I went ahead and tried them, hoping that I would be an exception to the rule. I was wrong. At this point, I've owned my particular model 14 months. In that time, I have spent about 2.5+ months driving a loaner BMW from the dealer. Multiple trips to the shop for repair have led me to believe I don't so much own my BMW as much as I simply share custody of it with the dealership, being permitted visitation rights for short periods of time. I'm considering asking them to help with the payments. On the plus side, I've probably driven more than half the models BMW offers by now in the form of loaners. It's a constant source of humor at work what model I'll be driving any given day. I do like the vehicle, though, as it does what I needed it to do. It's quiet, rides nicely, handles superbly, and has plenty of power and room. It even gets decent gas mileage for what it is. That's what saved this part from being a lower score. Rating: 2 out of 5 Overall: I like my car. When it works, it works well. At this point, though, I hate driving it. Every time I get in it, I wonder what will go wrong. Every time I take it in for a simple service, I wonder what BMW of NWA will mess up next. I was hoping to keep the car for a long time, but now I'm looking for a way to escape this trap.

Nick Aldridge

Beautiful cars! Great service

Vander Bowden

Great group of people to work with. A couple of weeks ago I bought a new car from them and they were more than helpful and really took their service to the next level. Would highly recommend doing business with this group. Great experience!

Louis Suriano

Great service, the people who works there trade so nice and help you more that I can expect I recommend

Jason Byrne

Love the parts department. Honest, refreshing.

Tanya Sysavanh

Had my new car serviced and oil change for the first time and super impressed with the staff and customer service. Immediately greeted and the door held open for me...drink is given. He went out of his way to get me a loaner and actually had someone drive the loaner to my place of employment while they took my car the next day for service. Once done they brought it back. Top notch customer service!!!

Chi Vang

They don't guarantee their work. Once they "fix" your vehicle, you are on your own. 2 star review is for them providing me a loaner. Also didn't notice but after they put my interior back together my rear heater, the fragile plastic hinges broke. I didn't notice till a month later. I don't sit in the back of my car. Recommendation is, if your vehicle is under warranty use it to its max, otherwise don't waste your money here cause once they say they fix the issue. You drive off, they will just tell you, you are on your own.

Shaheryar Malik

Awesome customer service

To Da Lee Do .

Great staff. Excellence.

Shelly Hale

Great Service Dept!!!

Nathan Pendleton

Great selection

Bob Maloney

People are very friendly and accommodating. Brandon Cothran handles all my service work and does an outstanding job.

Ed Matthews

Professional service. I was taking my Mini there due to a yellow check engine light. It seems the code cleared itself, so they couldn't find any problems, but they also didn't charge me either.... they even offered me a car wash before I left.

Michael Prall

Terrible Experience- Everyone BEWARE of this Dealer. I have done business with this dealer since 2001- all BMW were purchased new through them. I have recommended them to friends and family, who also have purchased from them. I agree with Sarah G. in the review above- don't be fooled by their fancy snacks and ratings!!!! They are not locally owned, and do not care about their customers. This dealer kept my BMW for over a month- basic repair and during this time had killed my battery(due to neglect). They charged me $600.00 for the battery that they had ruined. They will lie, cheat, and make excuses instead of taking responsibility. Their prices are inflated and they price gouge their customers. Sarah is correct about the time allowed for basic repair(they kept my BMW X5 for over a month). I talked to Jim Teeter(General Manager), Dahlia(Service Adviser), and Richie(Service Manager)- they are dishonest and will lie to cover their mistakes. This dealer has lost my business- of course they know this. BEWARE OF THIS DEALER!!!

Staci Allen

New to NWA and very happy to have a great place to get our car maintenance. Wayne was awesome, very knowledgable, thoughtful in his explanations and patient with our extensive questions. His customer service was exceptional. Additionally, our car was professionally serviced in a timely manor, so we will definitely be coming back.

tagabeach .

Been a customer for many years. Great service throughout the whole facility. Service department, sales/parts and even their technicians are all friendly. They have great knowledge of the car and the brand. They show true professionalism and customer service. I feel welcome every time I visit whether it is for service or to check out new cars. A big shout to Richie and Brandon from the service department and Randy and Phil from the Sales Manager's department for their true customer service and professionalism. I have full trust that they will take care of their customer and always do what is right for their customer. I have first hand experience! Thank you for your service!

Alex Wakim

We just left this dealership with a beautiful BMW 528xi, we couldn't ask for better service, better people, or a better dealership. Phil, James, and everyone there were top class professionals. Thank you for a great experience!

Soulintha Phothirath

I normally do not write reviews but I had to for this one! If you are looking for a luxuary vehicle AND the incomparable service with it, look no further! This is THE place to be! Stephanie was my Sales person and she was so gracious and went above and beyond from the moment I was looking for a vehicle to the moment we received it. Her entire team was phenomenal! Stephanie, Phil, Matt, and Anna assisted me so much and did everything they could to get me into my dream BMW and they did it! I am thankful for their amazing customer service. I am an individual who is all about customer service and this is the place to get that and more! Thank you so much for all the help from your dealership and team. I look forward to more future business with you all AND this will be the only place I will keep coming back to my BMW and future BMW's. Thank you! - Soul, A Happy Customer.

Kirk Whiteside

Great customer service

Flaming Fox Productions

Everyone was very friendly, and went through an easy process to get us a new BMW X3!